FUNDAMENTALS OF SELLING CHARLES FUTRELL PDF

Ethics First. Prospecting - The Lifeblood of Selling 7. The Presentation - Elements of Effective Persuasion Closing - The Beginning of a New Relationship

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FUNDAMENTALS OF SELLING - PowerPoint PPT Presentation

PDF Charles M. Numerous sales personnel in the industry today have commented on how this market-leading textbook reflects what they do on sales calls with prospects and customers. The goal of Fundamentals of Selling has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and show how the steps within the selling process interact with one another. Combined with up-to-date content and a strong ethical focus, the 12th edition of Fundamentals of Selling teaches sales the way a mentor would: with a strong, practical focus that puts the customer first.

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Fundamentals of Selling, 12th Edition

Su questo libro Fundamentals of Selling trains readers on a detailed, yet broad, step-by-step selling process that is universal in nature. This market leading text has scores of sales personnel in the industry today commenting on how this textbook reflects what they do on sales calls with prospects and customers. The goal of Fundamentals of Selling has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and how the steps within the selling process interact with one another. Combined with up-to-date content and a strong ethical focus, the 11th edition of Fundamentals of Selling teaches sales the way a mentor would: with a strong, practical focus that puts the customer first. Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo. He has a B.

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